[This is a guest post by Jamie Cheng from Digital Alpha Agency] According to the National Environment Agency (NEA), every year Singaporeans generate approximately 7 million tonnes of solid waste. Much of this waste is salvageable – either through proper recycling or through redistribution.
Pre-loved clothes, toys, household items, and books are such items. But today, it’s easier than ever to give these items a new lease on life, as they could be bought and sold on various platforms.
Selling pre-loved items through your own online store with Shopify Singapore
One e-commerce platform that is very popular in this region is Shopify Singapore. Companies such as Homefix Singapore, kidshaven.sg, and The Organic Grocer all use Shopify. But what many people don’t know is that Shopify can be a good platform to buy and sell used items.
You can build your own online store with their free 14-day trial, which is enough time to create a simple website and upload your products.
Start by building a profile that is transparent, trustworthy, and attractive. Then upload your items, making sure to give every item a detailed description and attractive photos.
If you don’t want to create your own website and store, there are other platforms such as Carousell where you can buy and sell used items. You can also put your listings on social media to let your friends (and their friends) know you have pre-loved items for sale.
Encourage others to join this cause
By selling your old belongings you help:
- Yourself get back some money (a part of it) that you originally spent on the item,
- Others by offering them a cheaper alternative for an item they might otherwise not be able to afford if new, and
- The environment by reducing pollution and waste.
Sell and buy pre-owned items to set an example for your friends, family, and the community. For example, you can save a lot of money by buying second-hand technology (like a laptop or mobile phone).
Let them know that it is more convenient and cheaper to source items on such platforms rather than going to a retail store. Spread the word, and show them what pre-loved belongings you’ve personally bought and sold.
Once everyone realises the importance of selling and buying pre-owned items, it’ll be easier to create a culture of less waste and more resourcefulness.
This is a cause that can change our materialistic behaviour. In this process of being frugal, we take care of ourselves, others and the environment.
[Jamie is the co-founder of Digital Alpha Agency in Singapore. She’s leading a team of millennial marketers to help health and fitness businesses.]